THE INSIDER CLUB

One annual membership. Four trips and 46 new best friends waiting to adventure with you.

It’s a lifestyle transformation.

↑↑↑ Open the door to year-round travel, adventure, and friends for life.

Deep, Lasting Friendships: Get introduced to Insiders who share your goals and mindset, who will become your go-to crew for adventures, growth, and support.

A Movement You Belong To: Make adventure a consistent part of your life—not just a special occasion. Unlike one-off retreats where you may never reconnect, the Insider Club keeps you building friendships with every trip.

Access Without Overwhelm: Eliminate planning stress by letting us organize adventures and negotiate group rates on your behalf—all while keeping it affordable and repeatable.

A Lifestyle That Grows With You: ILLA doesn’t just fill your calendar with trips—it transforms your outlook, helping you become more confident, independent, and ambitious.

What if you could make this your best year ever?

The Insider Club is a premium, adventure-first membership for

  • Women+ who are typically in their 20’s to mid 40’s

  • Who love the active, outdoor lifestyle

  • With the flexibility and means to travel

who are seeking uncurated experiences and real connections with other free-range, independent women.

Insider membership is your VIP pass to exclusive events, curated connections, personalized adventure planning support, special discounts from gear and travel partners, and the occasional ILLA surprise delivered right to your door!

Insider Club Rewards & Benefits

    • Join any of weekend-long adventure meetups (minimum 4 per year) organized by members with support from team ILLA. 

    • We save you money by organizing split rooms and negotiating discounts with hotels, tour operators, and more on your behalf.

    • On average, these trips are 3-4 days and cost around $300-$750 (not including travel) depending on the experience you choose.

    • Build meaningful relationships with other members who share your passion for the outdoors, offering support, motivation, and camaraderie. 🤝🌍

    • Need a mentor? Info on a local trail system? Help buying your first bike? 🌟 Let us introduce you to the right person! These intros are a priceless perk that could lead you to a new career path or a once-in-a-lifetime opportunity. 

    • Bring Your Dream Trips to Life with Expert Support: Do you have a dream trip in mind? Whether it's surfing in Hawaii 🏄‍♀️ or heliskiing in Alaska🏔️, with Team ILLA’s hands-on planning support, you can plan your ideal adventure from the ground up—on your terms and within your budget.

    • Get Discounts from Our Partners: Insiders get deals on everything from hotels (up to 30% off!) and tours 🌍, to gear 🏕️and lift tickets🎿 at select recreation destinations (like Trestle Bike Park!)

    • Your Insider Welcome Kit🎁 (shipping December 2024)

    • Show off your Insider status with access to premium merchandise 👕🎒

    • Enjoy surprise gifts 🎉delivered right to your doorstep from time to time 📬

Upcoming Insider Adventures

These adventures are exclusive to ILLA Insiders. Your membership is your all-access ticket—just pay your expenses, taking advantage of the discounted rates we negotiate for our members on hotels, tours, and experiences. We research and suggest an itinerary so you can meet up with friends and do only what you want!*

PUNTA MITA, MEXICO
DECEMBER 12 - 17, 2024

5 nights at a boutique-budget hotel by the beach with a pool, at least 2 days of surf instruction, and plans coming together for an MTB tour or hike to a waterfall one day!

SNOWMOBILING IN MORAN, WY
JANUARY 25, 2025

The first of of our snowmobile Ride Day series, taking place at Togwotee Lodge! All levels welcome. Insiders get special rates on rentals & SICK goodie bags. Cabin rentals available!

SKI/RIDE/SLED IN COLORADO
MARCH 2025

Plans are brewing for a winter adventure within a few hours of Denver for a weekend of resort skiing/riding or snowmobiling. Our last winter adventure saw 20+ members in Jackson Hole!

BRAP/CLIMB IN THE SOUTHWEST
SPRING 2025

Plans are brewing for a spring adventure in the desert for a weekend of exploring, climbing, and dirt biking. We’ll be organizing lessons for any first timers who want to give moto a try!

PADDLE/SURF/MTB IN LAKE TAHOE
SUMMER 2025

Plans are brewing for a summer adventure in Tahoe for a weekend of wake surfing, paddling, and biking in the one of the most beatiful mountain towns in the West!

FISH/MTB/HIKE TRIP LOADING…
FALL 2025

We’re still in the early planning phases of this adventure and will be selecting dates and locations based on the members who show interest in participating!

*Please note, these are NOT guided trips. ILLA does not guide, lead, or supervise any activities (we DO recommend, help organize, and negotiate rates with local tour guides on your behalf). Participants are fully responsible for their own travel, safety, and decisions during their adventures; we serve as a facilitator, concierge, and connector.

“I gained friends, experience, and memories that will be carried with me for life. I truly feel like a portion of me is healed is some way or another."

ABBY VANHAREN
Skier, mtb-er, medical sales professional

Is the Insider Club Right for You?

Our community is for those who see adventure as being central to who they are. We focus on providing quality over quantity through personalized introductions and curated multi-day trips so you can connect deeply, challenge yourself, and build lasting friendships. For those who want adventure to be a core part of their life, not just an occasional outing, we offer the tools, trips, and connections to make it happen.

✅ Are you looking for an active, supportive, drama-free community that loves the outdoors as much as you do?

✅ Do you have adventures on your mind but struggle to find the time or energy to make them happen?

✅ Do you want more purpose, connection, and confidence in your life?

✅ Are you a confident traveler, but wish you had an outgoing crew who would commit to going with you? 

✅ Are you excited to travel and explore more with others who prioritize active, outdoor experiences?

✅ Do you believe that embracing outdoor challenges can help you find more energy and take more risks in life? 

If you answered yes to 3 or more, you're Insider material!

The Insider Club is not for you if you're...

❌ Looking for a guided experience where every step is planned for you.

❌ Prefer luxury retreats or clubbing over active, adventure-filled getaways.

❌ Don't have interest in taking initiative, becoming more self-sufficient, or taking calculated risks in pursuit of your dreams and goals. 

INSIDER CLUB

🔓 Access to 4+ Insider weekends per year, with an average savings of $350 per person, per trip ($1,400 value)

🔓 20-30% off hotel stays, gear, and lift tickets from our partners (averages $223 in savings per year)

🔓 Trip planning support—at no extra cost—comparable to the personalized services travel concierges or agencies offer (a $1,500 value).

Over $3,123 worth of services and saving to start living your most adventurous life…

All yours for the price of a coffee a week. (And probably less than the last piece of gear you bought).

→Join now for $295/yr ←

Need more flexibility? Break it up into 4 payments of $85.

*Join confidently with our money-back guarantee! If you don’t LOVE the Insider Club after the first 30 days, we’ll refund your membership, no questions asked.

As the founder of ILLA, I created the Insider Club because I’ve been where you are—craving more adventures and meaningful connections but unsure where to find them. My promise to you is simple: this club will bring you into a community of women who understand and who bring out the best in each other. Together, we’ll make this your best year ever.

-Tana Hoffman

Most Flexible

$85

4 Payments

Break your membership fee up into 4 payments.

Best Value

$295

One Payment

Pay for the year and save $45 on your membership.